Business operations over the past ten years have been transformed through marketing technology with internal marketing seeing the most notable changes. The process of developing an effective internal marketing program requires careful planning which makes…
Branding is an important part of M&A deals. You shouldn’t say something about it during a negotiation or leave it unchecked in a lengthy post-sales checklist. Internal branding is all about creating a persona or…
Internal marketing can be an effective and cost-efficient way of engaging employees with the company, creating excitement about working there, and offering great returns on investment. Effective marketing requires a holistic strategy with careful research…
Customer retention measures the percentage of existing customers that return and recommend your product/service. It can provide valuable insights into its performance. Many businesses focus on attracting new customers as part of their strategy for…
If you're looking to expand your business, you may want to consider using the power of cryptocurrency. There are several advantages to doing so, including low barriers to entry, access to new demographic groups, and…
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